How To Make It In America: Bryan Greenberg’s Rise From Indie Actor to TV Star
When the HBO series How to Make It in America premiered in 2010, it offered a fresh look at New York City’s hustling fashion scene. Among the ensemble cast, one name stood out for his authentic charm and versatile talent: Bryan Greenberg. This article explores how Greenberg landed the role, how the show shaped his career, and what his journey can teach aspiring actors who wonder, “How to make it in America?”
Early Life and Acting Foundations
Born on May 24, 1981, in Omaha, Nebraska, Bryan Greenberg grew up in a family that encouraged creativity. He earned a scholarship to the prestigious Interlochen Arts Academy, where he studied theater and honed his craft. After high school, Greenberg moved to New York City to attend Northwestern University, graduating with a Bachelor of Science in theater.
While still a student, Greenberg landed his first professional gig on the Broadway stage, starring in the 2002 revival of Spring Awakening. This early exposure to live performance gave him a solid foundation in timing, character work, and the stamina required for a demanding television schedule.
Breakthrough Roles Before “How to Make It in America”
Before HBO called, Greenberg appeared in several notable projects:
- “One Tree Hill” (2005–2008) – He played Jake Jagielski, a love interest who became a fan favorite.
- “The Kids Are All Right” (2010) – His supporting role as a charismatic musician showcased his musical abilities.
- “One Tree Hill” spin‑off “The Secret Life of the American Teenager” (2009) – A cameo that kept him on the radar of teen‑drama audiences.
These roles built a résumé that combined drama, comedy, and music—an ideal mix for the eclectic tone of How to Make It in America.
Landing the Role of Ben Epstein
In 2009, HBO’s development team sought an actor who could embody the optimism of a young entrepreneur. Greenberg’s audition tape featured a natural, earnest delivery that resonated with creators Ben Epstein and Cam (the fictional characters from the show’s pilot). The producers praised his ability to “bring a kid‑next‑door vibe while still delivering the gritty realism of a hustler” – a balance that proved essential for Ben Epstein’s character.
Greenberg’s chemistry with co‑star Cam (played by James Ransone) helped cement the duo’s dynamic, which later became a focal point for fans discussing “How exactly do you make it?” on social media forums.